Overview:
The Indian home is undergoing a technological revolution—and Samsung is leading the way. With its newly launched Bespoke AI Home Appliances, Samsung is setting a new benchmark in how smart, connected, and efficient homes should function in 2025.
These intelligent appliances not only enhance convenience but also align with India’s growing demand for energy-efficient, customizable, and AI-powered devices. From AI-integrated refrigerators and air conditioners to smart ovens and washing machines, Samsung is designing every product to adapt to your unique lifestyle.
If you are looking to modernize your home with the latest in AI and IoT, this long-form guide will walk you through everything you need to know about Samsung’s Bespoke AI Home Appliances in India.
What Are Samsung Bespoke AI Appliances
Samsung Bespoke AI is a premium line of home appliances that integrates Artificial Intelligence, Internet of Things (IoT), and sleek modular design to deliver a smarter living experience. The term “Bespoke” refers to customization, and true to its name, these appliances can be personalized by design, automated by AI, and controlled through your smartphone.
Each device learns your habits, adapts to your environment, and becomes smarter over time—giving you a home that works with you, not just for you.
Key Features That Make Samsung Bespoke AI Unique
1. AI-Powered Intelligence
Samsung Bespoke AI appliances use machine learning algorithms to monitor and analyze your usage patterns. This data is used to automatically optimize settings. For example:
- Your washing machine detects the type of fabric and dirt levels to select the ideal wash cycle.
- The refrigerator recommends recipes based on available ingredients.
- The air conditioner adjusts cooling based on your routine and room occupancy.
2. SmartThings App Integration
All Bespoke AI appliances are connected through Samsung’s SmartThings App, enabling users to:
- Monitor device status in real-time
- Receive smart alerts and energy usage reports
- Control appliances remotely via phone or voice
- Create automation routines (e.g., start laundry after leaving home)
SmartThings also supports integration with Amazon Alexa, Google Assistant, and Bixby, offering multi-platform convenience.
3. Modular & Stylish Design
Samsung has designed the Bespoke line to suit modern Indian aesthetics. With a range of color panels, glass finishes, and slim profiles, these appliances can be tailored to blend with:
- Modular kitchens
- Premium living rooms
- Urban apartments and villas
The design flexibility appeals to Indian consumers who prioritize both function and fashion.
4. Energy Efficiency & Sustainability
With rising power bills and climate concerns, Bespoke AI appliances offer features like:
- AI Energy Mode to monitor and reduce energy consumption
- EcoBubble™ Technology in washing machines to save detergent and water
- Smart Cooling to optimize power usage based on usage patterns
- Devices often come with BEE 4-star or 5-star ratings, ensuring long-term savings
5. Voice and Multilingual Support
With growing smart home adoption in India, voice-enabled appliances have become essential. Bespoke AI devices respond to voice commands in:
- English
- Hindi
- Select regional languages (depending on the platform like Alexa or Bixby)
Detailed Overview of Samsung Bespoke AI Products in India
Samsung Bespoke AI Refrigerator
One of the highlights of the Bespoke AI series, this smart refrigerator goes far beyond cooling:
- AI Family Hub™ shows calendars, notes, recipes, and even streams media.
- Internal cameras allow you to check what’s inside remotely via your phone.
- Suggests recipes based on your dietary preferences.
- Optimizes compressor speed and cooling levels to save energy.
Price in India: ₹1,50,000 – ₹3,00,000
Samsung Bespoke AI Washing Machine
The Bespoke AI washing machine uses AI Control to personalize wash cycles:
- AI Ecobubble™ Technology dissolves detergent quickly for deep cleaning.
- Smart sensors adjust water, spin, and wash based on fabric type.
- Suggests optimal detergent dosage.
- Integrates with SmartThings for mobile control.
Popular feature: “Laundry Planner” lets you schedule washes based on your availability.
Price in India: ₹55,000 – ₹1,20,000
Samsung Bespoke WindFree™ AI Air Conditioner
Perfect for Indian summers, this AI-powered AC brings comfort and intelligence together:
- WindFree™ Technology gently disperses air through 23,000 micro holes.
- AI Auto Cooling adjusts temperature based on learned preferences.
- Monitors room usage and automatically turns off when not needed.
- Works with SmartThings and voice assistants for complete control.
Price in India: ₹50,000 – ₹85,000
Samsung Bespoke AI Oven
For Indian cooking needs, the Bespoke AI oven is a revolutionary kitchen tool:
- AI Pro Cooking detects what you’re cooking and suggests optimal temperature and time.
- Dual Cook Flex™ lets you cook two dishes at different temperatures simultaneously.
- Integrates with SmartThings Cooking to plan weekly meals.
Supports recipes from Indian cuisine and global favorites.
Price in India: ₹45,000 – ₹95,000
How Samsung Bespoke AI Appliances Fit into Indian Homes
India’s homes are as diverse as its people. From urban flats in Mumbai to smart villas in Bengaluru, Samsung’s Bespoke AI range is designed to cater to every lifestyle.
✅ Ideal for Joint Families
Multiple users, multiple preferences—AI ensures each user gets a tailored experience.
✅ Perfect for Working Professionals
Remote control, smart alerts, and automation allow you to manage home appliances from the office or while traveling.
✅ Made for Energy-Conscious Consumers
Energy monitoring features help you cut down on bills while protecting the planet.
✅ Aesthetic Match for Modern Interiors
With customizable colors and finishes, your kitchen or living room stays chic and tech-forward.
Availability and Buying Options in India
You can purchase Samsung Bespoke AI appliances via:
- Samsung’s official online store
- Amazon India and Flipkart
- Samsung Smart Plazas and major electronic retailers
- Croma, Reliance Digital, and Vijay Sales
Many models are also available with No Cost EMI, Cashback Offers, and Free Installation Services, making them affordable and easy to set up.
Samsung’s Vision for the Future of AI Homes in India
Samsung aims to revolutionize Indian households with smarter, more adaptive, and more eco-friendly appliances. With increased urbanization, busy lifestyles, and tech-savvy consumers, the AI home ecosystem is no longer a luxury—it’s becoming a standard.
Samsung also continues to update its SmartThings platform, introducing deeper automation, support for more Indian languages, and greater compatibility with third-party devices.
Is Samsung Bespoke AI Worth It for Indian Consumers?
Absolutely.
The Samsung Bespoke AI Home Appliance series offers a smart solution for almost every household need—cooling, washing, cooking, and food storage—while adding intelligence, style, and sustainability to your home.
With premium features, cutting-edge design, and real-time control via mobile and voice, these appliances provide a future-ready, AI-powered lifestyle tailored for Indian users.